About us

POLSKIE WYDAWNICTWA BRANŻOWE - a publishing house of a monthly magazine Builder

We are a leader on the market of specialist building press editors in Poland. Our company is a member of the Business Center Club which confirms our solidity and reliability.

Builder - an independent, modern and dynamic environmental magazine, leader in the sector of specialist building press editors, has been published monthly since 1997. In its technological part readers can find expert articles on currently applied technologies, materials, constructions, building systems and new products from all areas of building industry.

In its business part we publish opinions, debates conducted by the building society and concerning current problems important for this market segment, interviews with politicians and successful people in the building sector, interesting reports from trade fairs and conferences, reports on the current standing of particular segments of the building sector. On the pages of our magazine you can also read about outstanding personalities as well as leading companies. This part of Builder also includes very practical articles, expert opinions concerning changes in the building law, public procurement, ways of management, opportunities in receiving EU funds, information on types of EU subsidies.

Readers of Builder are mainly top management of construction companies, their engineers as well as technical staff (producers of materials, suppliers of technologies and machines, contractors), sales people, developers, designers, private and state investors, facility managers, students of architecture and building faculties and all those who are close to building industry.

10 000 impression. Distribution through subscriptiion and distribution companies (RUCH, Kolporter, Garmond, etc). Retail sales through press shops (RUCH, EMPiK), free dispatch to the most important companies, institutions and organizations, free distribution at conferences and seminars organized by Builder or at events and trade fairs with media patronage of Builder.

The best companies in the building sector receive from Builder a ‘Budowlana Firma Roku‘ (Building Company of a year) and ‘Polski Herkules‘ (Polish Hercules) Awards. Both are highly appreciated by the building society. We organize public debates with politicians, civil officers, local authorithies and representatives of business and science. We are the only magazine in Poland with such a complex knowledge and experience. We converge and integrate environment connected with construction of sports , recreation and tourist facilities in Poland. We initiated and for four years have been implementing ‘Program for the development of construction of sports and recreation facilities in Poland'. Within the Program we cooperate with local authorities, the Ministry of National Education and Sport, Polish Olympic Committee, Polish Sports Federation. We are an organizer of a ‘Firma na Medal' ( The Best Company) contest and we grant a ‘Budowniczy Polskiego Sportu' (The Builder of Polish Sports) Award.

BUILDER

Circulation - 10 000 issues

Target group - receivers of paper - persons whose profession is connected with building sector (industrial and house building), above all:
- chiefs of executive, house redecorating, commercial companies, design offices,
- investors - representatives of developing companies, housing associations,
- designers and architects, engineers, salesmen,
- clerks of building supervision,
- state clerks responsible for organisation of tenders and public orders,
- producers of building and decorating material, equipment and tools,
- other persons professionally or privately interested in building problems.

Topics:
- in particular numbers are presented technologies, products and services from the scope of building, industry of building materials, interior equipment, designing, machines and tools,
- presents interesting engineer objects , reports from the most interesting exhibitions, fairs and conferences,
- presents also new legal and credit solutions as well as modern management and computerising in enterprise.

Method of distribution:
- editorial subscription (about 4.000),
- subscription delivered by professional companies distributing press: Kolporter, Ruch, Inmedio and others,
- EMPiK net all over Poland (since number 11/98),
- Distribution free of charge as a form of promotion and advertisement, during more important building fairs, in own promoting stand delivered by hostesses and during scientific conferences for which ‘BC' is invited,
- Promoting postage - with address and surnames put on ground of own data basis of persons and companies which belong to the ‘target group', each month different companies,
- Free postage to chosen libraries, research institutes connected with building sector, high schools, governmental institutions.

Method of promotion:

- during building fairs - own stand (information point, press distribution free of charge, advertising leaflets, gadgets - advertising elements, ballpoints, T-shirts, etc.) and free distribution in information points of fairs,
- during participation in conferences and promotion meetings organised by institutions and companies from building sector,
- advertisements in other publishing houses (magazines, catalogues) connected with the sector,
- promoting postage to approx. 2, 500-3,000 companies, different receivers in different months.

Characteristic features of the paper causing its attractiveness
- method of distribution and promotion that guarantees the access to ‘the target group',
- modern layout,
- high editorial level,
- transparent and legible arrangement of texts, selection of authors
- topics according to their practice usage and usefulness for readers.